Hyundai Motor America had a record month in July, with IONIQ 5 electric SUV sales reaching their highest monthly total. The automaker’s second dedicated EV, the IONIQ 6, is also seeing high demand.
Randy Parker, CEO of Hyundai Motor America, says “green car” sales have risen significantly month-to-month this year.
Parker applauded the automaker’s “marketing and dealer programs” for the success this past month. At the end of June, Electrek discovered Hyundai was offering a new national incentive for current Hyundai drivers, amounting to up to $10,000 in savings.
Hyundai offered a $2,500 cash-back Valued Owner Coupon, which could be stacked on top of the $7,500 credit for leasing an EV. Both the IONIQ 5 and IONIQ 6 are eligible for the $7,500 lease credit.
Shortly before that, Hyundai sent a letter to dealers stating several IONIQ 6 trims, including the SE Standard Range, SE, and SEL models, would be eligible for a $5,000 retail cash bonus for buyers. The Premium trim also included a $2,000 savings.
In June, both of Hyundai’s dedicated EVs set new monthly sales in the US. Hyundai sold 3,136 IONIQ 5 (+10% YOY) and 1,162 IONIQ 6 EVs, crossing the 1K mark for the first time.
The trend continued in July. Hyundai announced IONIQ 5 sales reached 4,135 in July, up 109% from last year. Meanwhile, IONIQ 6 sales continued trending upwards, reaching 1,745.
IONIQ 5 sales are now up 13% YTD compared to last year, with 17,776 units sold. Hyundai’s IONIQ 6 is at nearly 5,000 in sales for the year.
Kia, a Hyundai Motor Group affiliate, also saw sales growth of its first dedicated electric model in the US. EV6 sales reached 1,937 in July, up 13% YOY. However, YTD sales are down 39% to 10,265 ahead of one of its biggest launches yet, the flagship EV9, Kia’s first electric three-row SUV.
